Twitter has revolutionized how people are sharing opinions online. Every day millions of people are Tweeting about what’s important to them. Twitter Pulse lets your brand surface those conversations to promote your brand. The Twitter Pulse ad unit shares the latest Tweets about your product or brand according to your specifications.



Twitter Pulse ads run within IAB standard units anywhere on the web. The ads show readers the latest Tweets matching the campaign’s filters and prompt them to share tweets of their own. Twitter Pulse can be enhanced with a community micro site called Twitter MegaPulse and targeted advertisements through Twitter Sparq.

• Personal Influence - Let your customers promote your product to the community in an authentic way
• Message Management - Make conversations about your brand open ended or craft how people can share by tracking specific Tweeters, filtering out language, or manually approving the Tweets that show up
• Customization - Style our units to fit any campaign
• Standardized - Our units run within IAB standard inventory available across the web
• Fully Measurable - Every campaign comes with detailed metrics on how your message spread. Our research partners can also track movement around brand metrics such as purchase intent and brand awareness.