- The SocialMedia Ad Platform allows brand advertisers to reach unique audiences using traditional targeting criteria along with targeting specific types of applications. In addition, a person’s friend data can be incorporated into the ad creative as their first name or picture, making the ad more compelling. We offer the following types of targeting:
| Network | Facebook, Myspace, Hi5, Bebo, Orkut |
| Geographic | Country, State, DMA |
| Demographic | Age, Gender |
Appographic | Groups of similar social media applications can be targeted. |
| Socialgraphic | Content targeting using friend data. |
